Our free customer lifecycle content mapping template helps you map out the touch points along the customer journey.
Tactics include both targeted content marketing and triggered automation.
The free guide also shows the rapid conversion to advocate during the first month after lead generation, and ongoing cultivation with loyalty rewards and affiliate programs.
Combine each of these features, and you have a free content mapping template that will immediately boost your online conversions with targeted content strategy.
1. Touchpoint Analysis and Content Strategy made Simple
Manage the number of communication touchpoints and identify the best performing marketing channels in each customer lifecycle stage, optimizing your messaging and triggered communications more effectively.
2. Optimize your Content Development
See which channels will need to be reworked with new content, or optimized for improved performance via re-purposing, or if new online programs or product development opportunities will potentially open … and when.
3. Optimize your Marketing On-Schedule
Be able to effectively measure, test and optimize any time your product marketing, online program or campaign needs improvement.
Plan well in advance the ideal content marketing strategy for each buyer persona.