Selling a service – or worse, a client retainer – is getting increasingly not-so-easy in 2016.
Once upon a time… you offered up your lead gen offer, offered a free consultation on your thank you page, and if lucky – the client would ask you to come in and pitch your services. Right?
For digital agencies and marketing consultants in the modern era, things are getting tough when it comes to conversion rates of prospects.
Hubspot’s Clodagh Higgins, a senior channel consultant for their Australian and New Zealand offices, shows you several ways to boost client acquisition – and revenue per client – in 2016.
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