The best products ever made – all started with an idea.
After making millions in 6-12 month periods for countless Fortune 500 idiots and nonprofit giants alike, I realized that I didn’t succeed with these clients – I failed.
You heard me correctly. I failed.
Because each of the top 5 or 10 best online strategies I’ve created, time and time again, were hated by the modern marketing politician.
The corporate MBAs and their big agency creative cults of morons that serve them.
I then had to water these strategies down so the CMO’s and Creative Directors could handle it – or worse, could meet in the middle for decision by committee. Something I’ve NEVER seen win in the market, online or off.
I began to develop an idea … the idea that marketing is bullshit.
Marketing claims everything, and everyone. It contributes nothing.
Marketing – as both an entity and a discipline – created the lie that we owe China money, or that 9/11 had anything to do with Iraq.
The lie that Oswald killed Kennedy – all by himself from an impossible sniper location.
Or even that Jay Z and other musicians are member of the Illuminati.
Marketing Killed your Heroes
So I’m suggesting a new rule – any person sodomizing your inbox with the “What Steve Jobs taught me about Marketing” subject line? They should be shot. Next witness…
Bill Hicks – recently praised, published and documented as one of the greatest comedians of all-time, called out marketing for what it is worth.
Everything good in life has been claimed by marketing and rarely (if ever) was it made by a marketer.
And with marketing being 99 percent losers (statistically speaking), its expansion is only causing businesses more loss, the death of more departments, the creation of new unnecessary teams, and an increasingly saturated economy full of shitty me-too products.
The unfunnel is a business model
How to build a business and make millions without a marketing department. Because everything you build has marketing built into it – products, services, the customer experience … everything.
Good. Because unlike marketing, I’LL GIVE 50% OF THE REVENUE for everything you share with others from the unfunnel network – to anyone who buys into this model, the network, its products – or even one of YOURS (stay tuned for this one). Guaranteed.