We’ve conducted thousands of split tests and constantly look for new ways to move the sales needle on all our digital channels – for each and every one of our online properties.
Do you do your best work in the morning or the evening? If you’re like me, your contributions of creativity may have been limited until you read this study.
Nothing is really fact because everything is constantly changing, including theories. The important theories you learn are all formed by rigorous testing.
The concept of agile is kind of used as the new CorpSpeak keyword. And by now, you likely know how I feel about this school of business stupid…But it’s not all that complicated a concept. Agile is a frame of mind that anyone – marketers and product design teams included – can adopt to makes them quicker to respond to the needs and complaints of the user.
Face it — regardless of business size, both large and small marketers have a problem standing out in today’s competitive landscape. Digital products and services are largely similar in the eyes of your prospect, and trust is at rock bottom…no matter who you are. Sure, you know the benefits