For marketers, the holidays are all about deep discounts. Deals. Sales. The sales funnel that I’m about to show you, called The Velvet Rope Campaign, capitalizes on that trend. It’s best used for those selling physical products, whether online or brick and mortar, but it can also be deployed for
No quarky messaging or clever image is going to have the persuasion needed to steal other brand loyalists. So why do we keep sinking unprecedented efforts and stress onto end of year holiday campaigns?
As we get ready for another commercially driven American holiday filled with conversion opportunities, it sparked an idea to create this cartoon. Why do we keep doing the same marketing tactics and then wonder why we don’t get the same results? Can this holiday mean freedom from traditional marketing and
BREAKING NEWS: Tomorrow is Thanksgiving. And by new you’ve seen the onslaught of tips, tricks and tactics guaranteed to bring you and your business reap the rewards of holiday revenue…and if you go this route, the result is a 2014 product or marketing campaign that fails with ferocity.