Mobile browser vs. mobile apps – the winner in a smart marketer’s budget? The Browser. Easy, easy. But sadly, what most of the marketing mediocre don’t ask…the reason why.
Here’s a quick checklist for iOS marketers to prevent your being the 1 in 5 app that if downloaded, is never used again… Don’t be that app.
So, you’ve developed a clear mobile strategy.
You aim to give customers every possible option to access your products. And in doing so, deploy tactics like SMS and mobile display ads to attract mobile users to their mobile destinations. You’ll learn a few things rather quickly…