In today’s fast-paced world, finding ways to relax and recharge is more important than ever. One trend that has been on the rise in recent years is a staycation. It is a type of accommodation explicitly designed for people who want to take a break without traveling far from home.
With the positive revenue outlook for vacation rental businesses, there has been an increase in aspiring investors catering to this trend. And if you’re one of them, you might wonder how to make your staycation resort stand out from the rest. Here’s an overview of how to design one that will have your guests returning.
Your location matters
Location is the most crucial aspect to consider when designing a staycation resort. Of course, you’ll want to be in a place that is easily accessible to your target market. But you’ll also want to ensure that the location is conducive to relaxation. So, focusing on finding an investment-worthy spot should be your priority.
Ideally, you want to invest in areas near natural scenery or landmarks. These places usually offer more opportunities for outdoor activities, which can be a big selling point for your guests. If you’re unsure where to start looking, consider researching on Google Maps or speaking to a real estate agent in your area. You can also purchase an existing resort or property that meets your criteria.
Remember, the goal is to design a staycation resort that will offer your guests a much-needed respite from their busy lives. So, choose a location that will allow you to do just that. And when you’re able to nail down the perfect spot, you’re in a much better position than your competition.
Create a theme
Another critical aspect of designing a staycation resort is choosing a theme. This element will help you determine everything from the décor to the activities you can offer at your resort. Deciding on a particular theme can provide your guests with a more immersive and cohesive experience.
A theme will also make it easier to market your resort since you can target a specific type of traveler. For example, choosing a kid-friendly theme would be ideal for attracting families. On the other hand, selecting a romantic theme would be a better option if you’re looking to appeal to couples.
Some popular staycation resort themes include beach, country club, safari, and ski lodge. But there are endless possibilities for you to choose from. The key is to select one that matches your location and budget. This way, you can ensure your resort is both unique and appealing to your target market.
Incorporate unique pieces
Many investors focus on the big picture when designing a staycation resort. But it’s important to remember that the small details matter just as much. After all, the unique touches will make your investment stand out from the rest.
So, what are some things you can do to add a personal touch to your resort? For starters, you can incorporate pieces that reflect the local culture and history. Doing so will give your guests a sense of the place they’re visiting while making your resort more memorable.
You can also add unique décor items that fit with your chosen theme. For example, consider adding shells, starfish, and other nautical-themed pieces if you’re going for a beach vibe. If you want to take things a step further, you can place a natural jute mat at every entrance or door to welcome guests with a rustic touch. You can even create custom furniture for your resort.
Whichever you decide, what matters is that you still have complete control over the look and feel of your investment. Plus, it’s an excellent way to add value and attract attention to your resort.
Think about special amenities
If you want your staycation resort to be a cut above the rest, you must offer unique amenities. These things will make your guests feel truly pampered and relaxed. So, take some time to consider what would appeal to them the most.
One of the best ways to keep guests entertained at your resort is by offering on-site activities. That could include swimming pools, tennis courts, game rooms, and movie theaters. If you’re targeting families with young children, you might also want to consider play areas and kid-friendly attractions.
Another excellent way to pamper your guests is by investing in modern inclusions. Smart TVs, fast Wi-Fi, and luxury bedding are just some things you can offer to make their stay more comfortable. By going the extra mile, you can create a loyal customer base that’s more than happy to recommend your resort to others.
Now that you know about designing a staycation resort, it’s time to start planning your own. Keep these tips in mind as you begin the process, and don’t hesitate to add some creativity along the way. After all, your goal is to create a relaxing oasis that guests will love. With a little effort, you’re sure to succeed.